Re: An Attempt at Economically Rational Pricing: Time Warner Trial

From: Steve Gibbard (no email)
Date: Fri Jan 18 2008 - 17:49:48 EST

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    On Fri, 18 Jan 2008, Patrick W. Gilmore wrote:

    > On Jan 18, 2008, at 3:11 PM, Michael Holstein wrote:
    >
    >> The problem is the inability of the physical media in TWC's case (coax) to
    >> support multiple simultaneous users. They've held off infrastructure
    >> upgrades to the point where they really can't offer "unlimited" bandwidth.
    >> TWC also wants to collect on their "unlimited" package, but only to the 95%
    >> of the users that don't really use it, and it appears they don't see
    >> working to accommodate the other 5% as cost-effective.
    >
    > I seriously doubt it the coax that is the problem.
    >
    > And even if that is a limitation, upgrading the last mile still will not
    > allow for "unlimited" use by a typical set of users these days. Backhaul,
    > peering, colocation, etc., are not free, plentiful, or trivial to operate.

    To elaborate on what Patrick said, consider what the access providers are
    up against here.

    We've spent the last several years in a state where bandwidth between
    major American, European, and East Asian cities seemed free and unlimited.
    There was a huge glut of fiber, interface speeds kept getting faster, and
    what users were downloading was mostly web sites. We've now got 40 Gb/s
    backbones, which would have seemed like a staggering speed just a few
    years ago.

    But look at the content that's being pushed hard now. People have gone
    from downloading web pages with a few pictures to downloading TV shows and
    full-length movies. To use Apple's iTunes video as an example, a 40
    minute TV show represents half a gigabyte of data. A two hour movie
    represents 1.5 Gigabytes. In terms of Internet bandwidth, that's two
    megabits per viewable second. Assuming video downloading continues to
    grow, that people are still going to want to watch movies and TV in "Prime
    Time", those 40 Gb/s backbone links don't look so big anymore. One of
    those super-fast backbone links can handle 20,000 simultaneous users,
    which isn't very many in the grand scheme of things.

    Real HDTV data rates are considerably higher than current iTunes video
    data rates, so the number of viewers that can be supported by a 40 Gb/s
    backbone link is likely to fall further.

    There are a number of things the ISPs could do about this, as far as
    getting content closer to the users and the like, and backbone links will
    certainly continue to get faster. Still, it also seems likely that the
    era of capacity being so plentiful that it's not worth charging for will
    come to an end.

    >> My guess is the market will work this out. As soon as it's implemented,
    >> you'll see AT&T commercials in that town slamming cable and saying how DSL
    >> is "really unlimited".

    In a commodity market, which Internet access is, charging more than a
    competitor for the same service is difficult. If AT&T is selling
    unlimited service, and Time Warner is selling metered service at the same
    speed, Time Warner's base rate will likely have to be a bit lower than
    AT&T's to compete. But once they've got that lower base rate, they may
    have an easier time drawing in those who just want to check their mail or
    look at web pages, which are the easy customers for them to support. If
    the really demanding customers go elsewhere, they may even see that as
    advantageous.

    Anyhow, if a customer really wants to be able to download lots of video,
    they may prefer to be charged extra than to get sent random TCP resets,
    which seems to be becoming the current way of handling such things.

    -Steve


  • Next message: David Conrad: "Re: v6 gluelessness"





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